Terry Vosbein est un compositeur américain.
En 2010, il a créé son label « Max Frank Music ».
Il m'a contactée cet été pour me confier le design graphique de son prochain album « Stradivarius Christmas ».
Cet album propose d'élégantes interprétations jazzy, de chansons et musiques traditionnelles de Noël. [Arrangements pour piano et — « maître-nom » de l'album en question — violon !]
(Pour en savoir / entendre davantage > maxfrankmusic / Stradivarius Christmas)
Mon intention et idée première a été de lier les deux mots qui constituent le titre de l'album par leur début et terminaison commune (la lettre S).
Les mettre « entre-ouies » pour ainsi dire.
Tandis que je travaillais à cette première idée, une autre idée m'est venue qui a orienté la recherche vers une envie d'« arbre-violon » (a Stradi-Christmas tree ?).
Est intervenue une troisième idée en complément des deux premières : au bout de chaque corde, il y a une couleur; le jaune, le vert, le bleu, et le rouge… Je m'en suis tenue à ces quatre couleurs (+ le noir) pour poursuivre mes recherches… ainsi augmentées d'une dimension festive.
Avec une figuration recto/verso (cover and back-cover) du Stradi-Christmas tree
Les titres (au verso) s'inscriraient en mouvements selon le quatuor de couleurs établi… Glissements d'archer et rythmes graphiques ponctués de garnitures de Noël / « Christmas ornaments ».
J'ai travaillé à ces interrogations jusqu'à parvenir au résultat final.
Je me suis en parallèle questionnée sur le logotype du label.
[Les cuivres / « horn » ont la part belle dans les compositions de Terry Vosbein. Aussi, il est contrebassiste / « double-bass » de formation].
Faute de budget pour poursuivre les recherches, j'ai inclus les initiales, sobrement, dans une garniture.
..................................................
Les digipack imprimés sont arrivé ce matin, l'impression et le façonnage sont d'une belle qualité.
Si vous souhaitez vous procurer l'album > go shopping
Promotional Post-card (zoom verso)
Promotional Post-card (recto)
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Unilever (UL) aims to double its revenue within a decade, <>] and ColgatePalmolive (CL) might help it get there. Under current CEO, Paul Polman, the consumer giant has been on an acquisition spree with the recent acquisitions of Sara Lee European shower gel and detergents business and of Alberto Culver that added premium hair care brands TRESemme and Nexxus to its portfolio of leading hair care brands, Dove and Sunsilk. Unilever is the second largest consumer goods company in the world after Procter Gamble (PG) and sells everything from soap and deodorant to salad <a href=http://www.naturalhaircare.co.vu/>natural hair care tips</a> dressing and ice cream, pitting it against other consumer companies like Kimberly Clark (KMB) and ColgatePalmolive.
While food and beverage items made up over half of the total sales in 2010 with detergents and household cleaning products making up around 17%, Polman has identified the personal care segment as the focus area for Unilever going forward. <>] This makes Colgate an ideal candidate for Unilever ambitious growth plans.
Colgate Portfolio a Good Fit <a href=http://www.naturalhaircare.co.vu/>natural hair care</a> for Unilever Colgate is the global leader in oral care with close to a third of the market share in the $20 billion market for toothpaste, toothbrush, dental floss and mouthwash. A merger with Colgate would immediately strengthen Unilever position in the oral care market from its current market share of around 6% made up by Signal and Closeup brands.
Among other benefits, Colgate Suavitel and Soupaline brands of fabric conditioners would strengthen Unilever fabric care offering that includes the Surf and Omo detergents brands. The merger would also expand Unilever soaps, shampoos and deodorants portfolio of brands.
Unilever Could Improve Profit Margins Unilever overall EBITDA margin, a measure of profitability, has fluctuated around 15% between 2005 and 2010. Below we include a <a href=http://www.naturalhaircare.co.vu/>natural hair products</a> chart showing the margin trend for its hair and skin care products, which carry a slightly higher profit margin than for many of its other products. This compares to ColgatePalmolive EBITDA margin in excess of 25% over the same period and highlights that adding Colgate would likely improve the operating margins for Unilever. Further cost savings and synergies in areas such as selling, general and administrative and savings on marketing expenses would also benefit the profit margins.
(Chart created by using Trefis' app)
Healthy Balance Sheets at Both Unilever and Colgate Unilever has reduced leverage over the past five years from a debt to equity ratio of 1.6 in 2005 to 0.73 in 2010. The debt coverage ratio (EBITDA/interest payments on debt) has increased from 9.3 in 2005 to as high as 17.4 in 2010. This implies that Unilever has room to expand its balance sheet by taking on debt if it wanted to make a bid for Colgate. The current low interest rate environment is ideally suited for Unilever to take advantage of cheap credit available.
Unilever <a href=http://www.naturalhaircare.co.vu/>how to take care of natural hair</a> has made recent acquisitions to grow its portfolio while not straining its balance sheet including the recent $3.7 billion allcash acquisition of Alberto Culver (Unilever Alberto Culver Acquisition Adds Shine to Stock?, Trefis, Jan 20 2011) and the $1.9 billion acquisition of Sara Lee personal care and European laundry business (Unilever European Expansion Lifts Stock, Trefis, Dec 21 2010).
Colgate too has reduced its debt to equity ratio of 2.5 in 2005 to below 1 by 2009. The corresponding increase in debt coverage has climbed from around 19 to 53 over the same period. Colgate has an impressive cash conversion ratio (free cash flows as a % of sales) of close to 14%. We highlighted this in a recent article (Investing in Beauty and Personal Care? Look for Cash!, Trefis, Feb 11 2011) and included a table below with some of our findings.
(Click to enlarge)
Colgate strong balance sheet could allow Unilever or another suitor to raise debt against Colgate assets in the event of a takeover. This could increase the number of potential bidders that might look at Colgate thereby bidding up its shares if the market starts to consider it is an acquisition target. However this flexibility also gives Colgate more options <a href=http://www.naturalhaircare.co.vu/>natural hair care products</a> to defend itself, for example by raising debt to pursue nonstrategic acquisitions in an attempt to avoid takeover bids and lever up its balance sheet to make it less attractive.
Colgate standing alone has considerable overlap with PG and Unilever in its core product categories and may find it difficult to maintain its profit margins and market share if the two larger companies start competing on price and growing aggressively though acquisitions..
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